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Introducing Xylitol Cool Clothing

Clothing that naturally cools body temperatures 2-5 degrees to help kids play outside during hot days.

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Safety is our top priority

Learn how to talk to your kids about COVID-19 and see some games and activities you can do as a family during these times.

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Reima is Innovative

Reima athletic wear keeps your body cool

Reima Xylitol Cool fabric helps kids feel cooler and fresher while outside during the warm summer days. The fabric uses edible sweetners, similar to those in chewing gum, to help keep body temperatures down, anywhere from 2-5°F.

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We think kids should enjoy the outdoors no matter the weather. Our gear is durable and non-toxic so it protects both children and the planet. No wonder we’re loved and trusted by families who are happiest outside.

Don't take just our word for it

We put the kids in these Taival Merino wool baselayers from Reima (our new favorite kids’ outdoor wear company from Finland). They were super warm, wicked away sweat, and the girls refused to take them off for 72 hours. I highly recommend them...The kids [also] loved [Reima's beanies] because they are so warm. I love them because they come in different sizes which avoided that horrible tendency of hats to slide down kid’s faces when they are active.
Christa Jimenez Pura Vida Moms
An innovative new kids' jacket has launched this week. Designed by Finnish company Reima, the wind- and rain-proof Voyager jacket is described as 'fully recyclable' because it is made from a single material – polyester – that need not be separated from other materials in order to be properly recycled... Reima is doing smart design work and is worth supporting for that reason alone.
Katherine Martinko Treehugger.com

Kids’ clothing for active children

Reima is the leading premium performance wear brand for active children ages 0 to 12. We want kids to discover the joy of movement so it stays with them for life. Since 1944 Reima has been there every day, in every weather and for every experience, wherever adventure awaits.

From playground fun to family hiking adventures, our outerwear is made to move. Our children’s spring and winter jackets and are waterproof and breathable to keep kids warm and dry in all weather. Beat the rainy day blues with our colorful selection of rainwear, made from hard wearing, non-toxic fabrics that are easy to care for and free from harmful fluorocarbons. Essential mid-layers and innerwear keep the chill at bay so kids can play outside as long as they want.

Our kids’ shoes are waterproof, comfortable and machine-washable—everything kids (and parents) need for fun-filled days outdoors and our swimwear is made from recycled materials and also protects little ones from the sun with SPF 50 protection.

At Reima, our focus on children’s well being applies to everything we do. That’s why we’re committed to sustainability and using non-toxic materials in all our clothing. What is good for your kids is good for our environment.

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