Reima grows together with your kids
We design comfort that can’t be copied
- Our design is always age-oriented – starting from the kid’s needs, abilities, and activity level
- We design every detail to suit the needs of the age group in question – extra strength in the knees, extra room in the seat for a diaper, longer arms for tweens
- We take into account the changing body shape as kids grow. Our typical room for growth in garments is +6cm (or roughly one US size)

Aesthetic Design For Longevity
• Scandinavian purity: tasteful simplicity and quality built on functionality
• Honest and thoughtful design that doesn’t become outdated
• Building the product into a harmonious entity
• Reima design is always more than surface
• Design from Finland mark granted by the Association for Finnish Work

Ergonomic Design For Moving Kids
• Less sweat, less water, fewer chills - kids’ health comes first
• We aim to lead the future of children’s outdoor activity
• Reima ergonomics = proper fit and room for movement
• Reima Kids are free - parents can just say “go ahead”

Easy Care for an Active Life
• More time together with kids, less time in the laundry room!
• All Reima clothes are machine washable
• Outerwear is easy-care without fluorocarbons, guaranteed to be safe
• Innerwear withstands repeated washes - no need for ironing
• Many Reima shoes are machine-washable, too

Long Expertise in Children's Clothes
• Good-looking & tested products for active kids
• For four seasons and all weather conditions – from tip to toe
• Each product has its functional clue
• Each detail has a reason for existence
• Practical details provide everyday value in daily life

Ecological Thinking
• We produce on Nature’s terms
• Reima products are always safe for kids to wear
• Durable, reusable products = a cleaner world for the generations to come
• Easy-care helps save water, energy, and detergent
• A growing range of styles with recycled fiber content
• Most outerwear materials are certified
• Easily recyclable mono-material solutions